London Personal Branding & Business Photography
In today's digital landscape, establishing a strong personal brand is essential for small business owners aiming to connect authentically with their audience. Personal branding photography plays a pivotal role in this process, offering a visual narrative that showcases your unique story and values. By presenting authentic images of yourself and your business, you build trust and foster a genuine connection with your audience. This encourages potential clients to engage with your brand, as they feel they know and can relate to you.
I have a decade's worth of knowledge and experience photographing people and creating natural storytelling imagery. Helping individuals feel comfortable and confident in front of the camera is my forte and for the past five years I have been assisting small business owners to showcase their personalities through brand aligned photography. These images not only highlight your unique character but also serve as powerful tools to enhance your online presence and attract your target audience.
They showcase who you are and what you stand for!
Why does personal branding photography matter?
High-quality, professional images are crucial for making a positive first impression online. They convey professionalism, reliability, and approachability, setting you apart from competitors who may rely on generic stock photos but more importantly, your clients want to see the person behind the brand - the real human running the show. Why? Because people buy from people.
Studies show that consumers are more likely to engage with and purchase from brands they feel connected to. When potential clients see your face, learn about your journey, and relate to your story or struggles, it builds trust and familiarity. This emotional connection makes your brand more approachable and memorable, ultimately influencing their decision to choose you over a competitor.
Coming from a background as a photographer in the wedding industry which is made up of thousands of small businesses, I saw first hand how important it was for brands to be visible online and how showing up for your business i.e showing your own face really helped people get behind what you are selling. For this reason I began my journey into branding photography as I wanted to help more people show up for themselves.
Incorporating personal branding photography into your marketing strategy is a powerful way to elevate your small business. By partnering with a professional like Sophie Lake, you can create compelling visuals that resonate with your audience and authentically represent your brand.
how much does it cost?
Headshot package
If you're just looking for a new favourite headshot or have never had any professional photos done before this would be perfect for you as it is a quick and fun shoot.
1.5 hours shoot time
2 quick outfits for variety
60 final pics
£450
Popular Package
This is the best package if you’re looking to capture a bulk of storytelling photos that you can use for the next year. More time on the shoot and therefore more flexibility in locations and looks.
3 hours shoot time
3 outfit changes to mix your content up
120 final pics
£650
ALL DAY PACKAGE
With this package we will spend the whole day together bringing your vision to life. This is best for brands who have product or props they want to use as well as brand portraits.
6 hours shoot time
As many outfits as you see fit.
180 pics
